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October 2010:  B93.3 Radiothon Kicked-off Expansive Outreach Efforts


B93.3 presents another generous donation to ABCD. Pictured left to right - Julie Davidson, Bill Hurwitz B93.3 General Manager, Ginny Finn ABCD Executive Director, Jane & CV, and station Program Director Stan Atkinson.

ABCD kicked-off breast cancer awareness month with B93.3 Milwaukee and its second annual “Call to Care Radiothon” to reach out and raise awareness of ABCD and funds for its one-to-one mentoring program – personalized breast cancer support for patients families and friends. Because of the radio station’s all day broadcast over $6,500 was raised and thousands learned of ABCD’s program – dozens of them calling for further information or to volunteer.

In fact, during every day in October ABCD joined with Southeast Wisconsin businesses and organizations raising money, recruiting new volunteers and offering on the spot support at multiple health fairs and outreach events. Perhaps you spoke with an ABCD mentor or our staff at one of these locations anytime during October –

  • Brighton Collectibles at Mayfair Mall
  • Neroli Institute of Beauty
  • The Pink Suite at Marcus Corporation’s Intercontinental Hotel

October 9th included a terrific benefit concert at Fiddleheads Coffee Café in Cedarburg with the Mission River Band. Later in the month, ABCD could be found collaborating with GE Medical – Waukesha, Glo Salon, Buddy Squirrel, Educators Credit Union, Sisters Network-Milwaukee Gift of Life Walk, Jane Cremer Breast Cancer Education Sessions in Racine and Kenosha, Brown County Women’s Health Fair in Green Bay, Calvary Baptist Church’s Mildred Leigh Gold Outreach Day, Harpo’s Hair Salon, P&H Mining, Derco Aerospace, Harley-Davidson Motor Company Wellness Rally, Elmgrove Women’s Club, Rummage-O-Rama at Wisconsin State Fair Park and the Wisconsin Health Fund Information Fair.

A special thank you to the Zacher family who held an night of laughter to remember their (and our) beloved, Bunny Zacher, at Comedy Sportz. The family generously donated all proceeds to ABCD so that mentoring, which Bunny did exquisitely, continues to have much needed support.

Indeed, breast cancer awareness month started in September for ABCD. We were honored to be part of the Opening Doors training event for Health Promoters with the Milwaukee Latino Health Coalition and, of course, a proud ABCD team participated in the Susan G. Komen Race for the Cure on Milwaukee’s Lakefront on September 26th.

All in all a great time – and now we are ready for November and Mentor Training in West Allis and Green Bay. Click Here for more information.

A big ABCD thank you to all!

Become a Mentor

Mentors are volunteers who have experienced breast cancer as a patient, family or friend - and who believe that everyone should have support when battling breast cancer. Initial and ongoing training is provided. Be part of the power of one-to-one breast cancer support.

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